In today’s fuel and convenience retail landscape, loyalty isn’t what it used to be, and neither is the shopper. Price sensitivity, inflation, and shifting definitions of value are reshaping how consumers choose where to shop and what keeps them coming back.
Join us as Dr. Thomas Weinandy, Principal Research Economist at Upside, breaks down what’s driving today’s fuel and c-store shoppers. His insights have been featured in national media, including The Today Show, where he breaks down the economic forces shaping how Americans spend. By blending rigorous analysis with accessible storytelling, he provides retail leaders with the data they need to stay competitive in a changing market.
This webinar will cover:
- What billions of transactions say about today’s changing consumer
- How shoppers are redefining value, loyalty, and convenience
- What it means for fuel and c-store growth in 2026
This complimentary SG Voices webinar is designed for C-store:
- Owners
- Presidents
- CFOs
- Fuel Managers
- Store Managers
- FP&A personnel
- Anyone interested in learning more about staying competitive with shifting c-store customer expectations.

